The largest watch manufacturers are well-known for keeping their yearly sales figures tightly under wraps. Let’s be real though: who wouldn’t want to know which illustrious pieces are topping out on that list? Far be it from us to deny you a top 20 list of the most popular watches out there. Keep in mind, this is a line-up that won’t be based on recent sales figures but rather by the assistance of the world’s largest search engine, Google.
The volume of searches per month over a period of 24 months gives us a good idea of which watch models have been searched for the most. Don’t worry, you still have ample enough time to place all your bets but don’t scroll down too fast just yet. Presented here in reverse order are the most popular, coveted, and googled luxury watch models in the world.
Our list begins with the sporty yet elegant Superocean, which has an average of 22,000 searches per month. Next to the Breitling Colt, the Superocean is a watch model with a very convincing price-perfomance ratio and retails for around 2,155.- GBP.
By the same token, the Tissot T-Touch is also searched for just as frequently and therefore shares the last spot on this list with the Breitling Superocean. The multifunctional timepiece is the most searched for model from the Swiss manufacturer as well as the highest ranked collection where all of its models are powered soley by battery. Asking price: about 500.- GBP.
The Tudor Pelagos takes spot number 19 and it has been recently equipped with its own in-house calibre. It’s a serious competitor for other brands positioned in the 1,500.- to 2,300.- GBP price segment range.
The 18th spot in our list is held by a Longines. The HydroConquest is a sporty all-rounder with a remarkably attractive price tag and has quickly climbed the ranks of the popularity ladder. Mechanical HydroConquest versions are available starting around 530.- GBP which makes it an ideal beginner’s first watch.
An entire model family has been born from the success of the Black Bay divers’ watch. The latest additions: a 42 millimetre version with a large sized bronze case and a more reduced stainless steel version at 36 millimetres. However, the classic Black Bay 41 in steel in blue, black, or red remains among the hottest commodities on the market.
As far as search requests per month go, the Omega Constellation clocks in at around 20,000 searches per month. It’s a classic with its particular claws on the side of the bezel (which Breitling is usually more known for) and sits at number 17 on our list.
The Patek Philippe Nautilus, designed by Gerald Genta, has (much like the Royal Oak from Audemars Piguet) largely shaped the image of sporty, luxury watch with a steel bracelet.
The Rolex Cellini undeniably belongs in the elegant genre of timepieces. This slender and reserved model, takes the 14th spot on our list with a search volume of about 27,100 and is usually offered in a gold version with a leather watch strap.
The Panerai Luminor enjoys the same amount of google popularity. Originally designed as a divers’ for the Italian deep sea navy, it became the object of desire of many a celebrity. However, Panerai is much more than just a lifestyle product. Nowadays, it primarily creates its own in-house movements e.g. the P.3000 with two barrels and a power reserve of 3 days.
For years, TAG Heuer was the official timekeeper of Formula 1 racing and the favourite watch brand of innumerable drivers. Its passion for racing even went so far as to name an entire collection of high quality watches after this premium class of sports. Quartz versions begin at 800.- GBP and automatic versions at about 1,000.- GBP.
It’s probably the most famous and quadratic formed timepiece in the luxury watch world. The Monaco, famously worn by Steve McQueen in the movie Le Mans, is the first chronograph movement with a microrotor, and one of the first automatic stop watches. Since 2015, TAG Heuer is once again offering the Monaco equipped with the famous Calibre 11.
This is bogus. These are all top of the line timepieces that the common man can’t or won’t buy.
Most of us are wearing Casio, timex, Fossil and maybe citizens or Invictas